
Bravery, Breakthroughs, and Building the Nursing Beat
In this episode of the Women in Medtech Podcast, we welcome Tamara Al Yassin, founder and CEO of The Nursing Beat, a digital media company… Continue reading "Bravery, Breakthroughs, and Building the Nursing Beat"

Streamlining Expertise Access with a Clinical Concierge Organization
Speed and specialization are non-negotiable for medtech companies navigating today’s complex product development landscape. Finding the right clinical experts quickly can mean the difference between… Continue reading "Streamlining Expertise Access with a Clinical Concierge Organization"

The Clinician Exchange: Your Specialized Clinical Concierge Partner for medtech Success
When speed, precision, and real-world expertise are critical to medtech success, The Clinician eXchange (TCX) stands apart as a trusted partner. As a specialized Clinical… Continue reading "The Clinician Exchange: Your Specialized Clinical Concierge Partner for medtech Success"

The competitive edge clinical SMEs give medtech
The competitive landscape of medtech innovation demands rapid product development and market entry. Navigating this journey involves confronting stringent regulatory requirements, costly delays, and complex… Continue reading "The competitive edge clinical SMEs give medtech"

Why Choosing the Right Medtech Marketing Agency Matters More Than Ever
Bringing a medical technology innovation to market is more competitive—and complex—than ever. Success depends not just on clinical efficacy or regulatory clearance, but on how… Continue reading "Why Choosing the Right Medtech Marketing Agency Matters More Than Ever"

Bridging Patient Outcomes and Operational Efficiency: A Value Analysis Framework
The patient journey provides a powerful framework for conducting effective value analysis, helping healthcare leaders connect clinical decisions to measurable outcomes. While service delivery focuses… Continue reading "Bridging Patient Outcomes and Operational Efficiency: A Value Analysis Framework"

Supporting Nurses with AI
In the latest episode of the Women in Medtech Podcast, hosted by Colleen Patterson, the focus was on the intersection of nursing and artificial intelligence… Continue reading "Supporting Nurses with AI"

Leads Open, Leads Closed
In our latest episode of the Medtech Business Academy Podcast, co-hosts Mike Sperduti, Barbara Strain, and I shared our insights on refining sales strategies in… Continue reading "Leads Open, Leads Closed"

Mastering Lead Generation in MedTech
In Episode 75 of the Medtech Business Academy Podcast, co-hosts Scott Alexander, Barbara Strain, and Mike Sperduti focus on the crucial topic of lead generation.… Continue reading "Mastering Lead Generation in MedTech"